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Leader Profile
Susan Oliver brings over 15 years of experience in the direct marketing industry. As Vice President, Marketing and Chief Privacy Officer at Cornerstone, Susan is responsible for managing the company's internal and external communications as well as its' privacy policy and practice.
Susan Oliver
Before joining Cornerstone in 2005, Susan was responsible for marketing communications and privacy at ICOM. In the marketing role, Susan brought her years of agency experience to bear in leading her team to develop stronger, more measurable sales support programs, streamlining and clarifying corporate marketing materials and working with product and sales to deliver strategic marketing communications in support of revenue goals. In the privacy role, she was responsible for managing the company's privacy policy and practice in both the offline and online space. She was also responsible for the establishment and implementation of Privacy Audit and Privacy Impact Assessment processes in order to support the company in complying with privacy law and industry guidelines in both Canada and the US. Prior to ICOM, Susan was Vice-President, Account Director at Wunderman. Starting there as an Account Executive on the American Express business she rose through the ranks working on a broad range of consumer and business-to-business accounts including Book-of-the-Month Club, Royal Bank, Apple and IBM. Susan is a member of the Canadian Marketing Association's Ethics & Privacy Committee and has been a frequent speaker on the topic of privacy at the CMA's Direct Marketing Course. Susan holds an Honours Bachelor of Arts degree from York University. |
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A Member of the Canadian Marketing Association
All Rights Reserved.
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